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Friday, 14 September 2018

Lancôme x Camila Coelho L’Absolu Rouge Collection

Beauty Influencer Camila Coelho Launches Lipstick Collection with Lancôme.

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Brazilian-born blogger Camila Coelho is the first influencer in the world to sign a limited collection in collaboration with Lancôme. Camila known for her perfectly executed selfies, street style and jet-setting live style, started her beauty career as an in-store Dior makeup artist and is now an extremely popular beauty influencer and lifestyle trendsetter with over 7 million followers across her social media.

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L’Absolu Rouge x Camila Coelho is a limited-edition collection of Lancôme lipsticks that is a testament to influencer’s beauty expertise. With the help of Lisa Eldridge, Lancôme’s creative director, Coelho created ten lipsticks inspired by her wanderlust, Brazilian heritage, and long-time love of a statement lip.

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“I’ve never been more excited than when Lancôme suggested we create lipsticks together. They see me as a lipstick girl, and I am — it’s the one thing I cannot live without. Going to their lab in Paris and seeing how everything gets done, choosing my own shades — it was so much fun. I spent a full day at the lab with makeup artist Lisa Eldridge just choosing shades. I knew I wanted them to be matte but hydrating. I wanted a statement red [Rouge Empire], at least two nudes [Last Minute and Parisian Nude], and a fuchsia with cool undertones, because you can’t find that kind of pink just anywhere. I created a unique magenta [Tropical Pink] that’s so beautiful on olive and darker skin tones. It’s the type of pink I’ve worn forever." – Camila Coelho

Lancôme’s L’ABSOLU ROUGE x Camila Coelho features the same amazing formula of L'ABSOLU ROUGE, infused with vitamin E and moisture-boosting Pro-Xylane, the formula imparts high-color payoff without dryness, leaving lips moist, soft, and comfortable for up to eight hours, while keeping lips safe from environmental aggressors so that they look and feel healthier day after day. Enriched with Lancômes Satin Color Complex that allows for an even deposit of color upon application.

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Available in 10 exclusive shades from nudes to plums to bright reds,  the covetable lip-shaped bullet in matte and creamy finishes, are housed in limited-edition, sleek red tubes with Coelho’s name inscribed on them, marking it first time the brand has ever placed anyone’s name on an actual tube.

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  • Rouge Empire – cream finish
  • Copacabana – matte finish
  • Coral de Janeiro – matte finish
  • Last Minute – cream finish
  • Parisian Nude - cream finish

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  • California Burgundy – cream finish
  • Carioca Summer – cream finish
  • Day & Night – cream finish
  • Ipanema Sunrise – cream finish
  • Tropical Pink – matte finish

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Photos & Video credited to Lancome & Camila Ceolho

Lancôme’s L’ABSOLU ROUGE x Camila Coelho is available now online here  Priced €27.50 

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